Through this studio course, I had the valuable opportunity to work with NASA as an assigned industry partner. Presented with a brief, my classmates and I worked collaboratively in an iterative, sprint-based manner to apply the end-to-end strategic design process and thereby develop a comprehensive design solution. Through this course, I gained hands-on experience in a range of design methods including co-creation, prototyping, testing, and pitching. Our greatest accomplishment in this course was being the first class in the history of this studio to be offered the opportunity by NASA to continue our work for real-life implementation.

Splitting into smaller teams, we devised several design solutions responding to a part of the brief. Working with three other team members, I designed a solution to tell the story of NASA's benefit to humanity. Our final prototype was an advertisement titled "A Day in the Life Without NASA" including a storyboards, scripts, visual references, and a comprehensive production and distribution plan. The advertisement is intended to be distributed across NASA's owned media including their website and social channels, with the possibility of segmentation into shorter-form content for channels such as Instagram and TikTok. Meant to show life on Earth without the advancements made possible by NASA, this advertisement highlights the various ways in which NASA impacts our everyday lives, often in ways we aren't even aware of.